Why does the price grow with the square of authority?

High-authority placements are scarce and move rankings more, so market prices curve upward. Linear models underprice strong domains and overprice weak ones.

Do nofollow links have any value?

Yes — roughly a fifth here: referral traffic, brand exposure, and a natural-looking link profile. They just pass little ranking signal.

Is paying for links allowed?

Paying for ranking manipulation violates Google’s spam policies. Price links for genuine referral and brand value, and mark paid ones sponsored.

Link Price Calculator

Put a defensible dollar range on a sponsored-link opportunity from public-style metrics.

Estimate sponsored backlink prices instantly. Free link price calculator from authority, traffic, niche and placement with disclosed heuristic.

About Link Price

Put a defensible dollar range on a sponsored-link opportunity from public-style metrics.

Link prices scale superlinearly with authority (hence DA squared), logarithmically with traffic (diminishing returns past six figures), and multiplicatively with niche heat, placement prominence, and follow status. The output is a midpoint with a ±30–40% negotiation band, and the formula is printed so both sides can audit it.

This is a market heuristic, not a quote engine — real deals move with relationships, exclusivity, and content quality. Note that buying links to manipulate rankings violates search-engine guidelines; price them for referral value. Everything runs in your browser.

Where it is used

Budgeting link-building campaigns, pricing guest-post inventory as a publisher, and sanity-checking seller quotes.

How to use the Link Price

Domain Authority (0–100) — enter the value (e.g. 45).
Monthly Organic Visits — enter the value (e.g. 50000).
Niche — enter the value.
Link Placement — enter the value.
Link Attribute — enter the value.
Calculate — press the Calculate button to see the result instantly above.

Formula

Base = DA²/20 × (1 + log10(traffic+1)/4), × niche × placement × follow multipliers.

Examples

Example

authority:45

traffic:50000

niche:tech

placement:contextual

follow:dofollow

Result: ≈ $264 midpoint (range shown)

Frequently Asked Questions

Why does the price grow with the square of authority?: High-authority placements are scarce and move rankings more, so market prices curve upward. Linear models underprice strong domains and overprice weak ones.
Do nofollow links have any value?: Yes — roughly a fifth here: referral traffic, brand exposure, and a natural-looking link profile. They just pass little ranking signal.
Is paying for links allowed?: Paying for ranking manipulation violates Google’s spam policies. Price links for genuine referral and brand value, and mark paid ones sponsored.

Calculator Inputs