Example
{"@context":"https://schema.org","@type":"Article",…}
Schema Markup Generator (JSON-LD)
Generate Article, Product, and Organization JSON-LD structured data for SEO instantly in your browser. Free online schema markup generator — no uploads.
Enter the values below, then press Calculate (or press Enter). The calculator updates your results instantly. Try different values to see how your inputs change the outcome.
- Schema type — enter a choice from the options.
- Name / headline — enter a text value. A typical Name / headline would be e.g. How to bake bread.
- URL — enter a text value. A typical URL would be https://example.com/post.
- Description — enter a value. A typical Description would be Short description….
- Author (Article) — enter a text value. A typical Author (Article) would be Author name.
- Image URL — enter a text value. A typical Image URL would be https://example.com/img.jpg.
- Review your results — the key output is highlighted, with supporting figures below.
Loading calculator…
Results
JSON-LD schema
| Detail | Value |
|---|---|
| Schema type | |
| Minified version | |
| Lines |
What is this calculator for?
Generate clean, valid JSON-LD structured data for common content types to help search engines understand your page.
How to Use This Calculator
Enter the values below, then press Calculate (or press Enter). The calculator updates your results instantly. Try different values to see how your inputs change the outcome.
- Schema type — enter a choice from the options.
- Name / headline — enter a text value. A typical Name / headline would be e.g. How to bake bread.
- URL — enter a text value. A typical URL would be https://example.com/post.
- Description — enter a value. A typical Description would be Short description….
- Author (Article) — enter a text value. A typical Author (Article) would be Author name.
- Image URL — enter a text value. A typical Image URL would be https://example.com/img.jpg.
- Review your results — the key output is highlighted, with supporting figures below.
What You'll Need
- Schema type
- a choice from the options (Article, Product, Organization, WebSite) · optional
- Name / headline
- a text value · optional
- URL
- a text value · optional
- Description
- a value · optional
- Author (Article)
- a text value · optional
- Image URL
- a text value · optional
About This Calculator
JSON-LD structured data annotates your page so search engines can interpret its meaning — leading to richer results for articles, products, and more.
This generator builds valid schema.org JSON-LD for Article, Product, Organization, or WebSite from the fields you fill in, and includes the minified version at the size. Paste the output into a <script type="application/ld+json"> tag on your page.
Generation runs entirely in your browser.
Worked Examples
Frequently Asked Questions
Which fields should I always include?
At minimum a name/headline and URL. For Articles, add author and a date; for Products, add a price and availability (this generator builds the foundation you can extend).
How do I know the schema is valid?
Run the output through Google’s Rich Results Test or Schema.org’s validator after pasting it into your page. Basics like @context and @type are handled for you.